Women in Packaging LATAM: Lara Botta Represents Italy in the Global Dialogue on Sustainable Innovation

BOTTA EcoPackaging participated in Women in Packaging LATAM | Mujeres que inspiran en packaging, an initiative that highlights female leaders driving sustainable transformation in the packaging industry, particularly in Latin America.

This edition featured an interview with Lara Botta, Vice President of BOTTA EcoPackaging, internationally recognised for her strategic approach to circular economy and eco-design in packaging systems. Her contribution provided a clear perspective on the current challenges of the sector and the opportunities to accelerate the transition toward responsible and efficient solutions.

An International Perspective on Sustainability and Leadership

During the interview, Lara discussed the evolving role of packaging within the circular economy, the impact of European and LATAM regulations, and the importance of innovation supported by data, certifications and technical consultancy. She emphasised that sustainability must go beyond commercial language – it must become a measurable, strategic process for every company.

Another central theme was female leadership. Based on her experience — recognised by Forbes Italia as one of the Top 100 Female Leaders, and awarded across Europe for innovation — Lara highlighted how diversity and gender equality help drive creativity, strategic decision-making and market understanding.

Interview Available Now

The full interview is now available to watch. It invites reflection on how packaging can become a driver of environmental, economic, and social transformation.
The dialogue between Europe and LATAM opens new pathways for collaboration in consultancy, circular design, regulation and material development.

Building Bridges Between LATAM and Europe

Both regions face common challenges: reducing impact, ensuring regulatory compliance, improving logistics and designing scalable systems that support companies in their sustainability transition. This initiative proves that innovation can be shared and that the future of packaging must be shaped through international dialogue.

BOTTA EcoPackaging will continue to support this vision through:
technical eco-consultancyEU regulation guidancecircular packaging designapplied research and validation of materials.

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