{"id":28433,"date":"2025-10-22T11:08:43","date_gmt":"2025-10-22T09:08:43","guid":{"rendered":"https:\/\/www.botta.it\/?p=28433"},"modified":"2025-10-22T11:08:43","modified_gmt":"2025-10-22T09:08:43","slug":"botta-ecopackaging-smau-award-iqrcode-smart-sustainable-packaging","status":"publish","type":"post","link":"https:\/\/www.botta.it\/fr\/press-and-releases\/botta-ecopackaging-smau-award-iqrcode-smart-sustainable-packaging\/","title":{"rendered":"BOTTA EcoPackaging remporte le SMAU Innovation Award 2025 pour iQRcode\u2122 : la r\u00e9volution de l\u2019emballage intelligent et durable"},"content":{"rendered":"<p data-start=\"1137\" data-end=\"1365\"><strong data-start=\"1137\" data-end=\"1159\">BOTTA EcoPackaging<\/strong> a re\u00e7u le <strong data-start=\"1170\" data-end=\"1200\">SMAU Innovation Award 2025<\/strong> pour sa technologie <strong data-start=\"1221\" data-end=\"1233\">iQRcode\u2122<\/strong>, une solution num\u00e9rique r\u00e9volutionnaire qui simplifie la gestion des emballages et renforce la durabilit\u00e9 \u00e0 l\u2019\u00e9chelle europ\u00e9enne.<\/p>\n<h2 data-start=\"1372\" data-end=\"1448\"><strong data-start=\"1375\" data-end=\"1448\">Qu\u2019est-ce que le SMAU Innovation Award et pourquoi est-il important ?<\/strong><\/h2>\n<p data-start=\"1450\" data-end=\"1656\">Le <strong data-start=\"1453\" data-end=\"1478\">SMAU Innovation Award<\/strong> est l\u2019un des prix les plus prestigieux en Italie, r\u00e9compensant les entreprises qui se distinguent par leur <strong data-start=\"1586\" data-end=\"1653\">excellence en innovation, durabilit\u00e9 et transformation digitale<\/strong>.<\/p>\n<p data-start=\"1658\" data-end=\"1952\">Cette ann\u00e9e, <strong data-start=\"1671\" data-end=\"1693\">BOTTA EcoPackaging<\/strong> a \u00e9t\u00e9 r\u00e9compens\u00e9e pour <strong data-start=\"1717\" data-end=\"1729\">iQRcode\u2122<\/strong>, une innovation qui relie <strong data-start=\"1756\" data-end=\"1781\">emballage intelligent<\/strong> et <strong data-start=\"1785\" data-end=\"1820\">responsabilit\u00e9 environnementale<\/strong>, en accord avec les nouvelles <strong data-start=\"1851\" data-end=\"1902\">normes europ\u00e9ennes d\u2019\u00e9tiquetage environnemental<\/strong> et le futur <strong data-start=\"1915\" data-end=\"1949\">Digital Product Passport (DPP)<\/strong>.<\/p>\n<blockquote data-start=\"1954\" data-end=\"2195\">\n<p data-start=\"1956\" data-end=\"2195\">\ud83d\udd17 Lire l\u2019article complet sur SMAU : <a class=\"decorated-link\" href=\"https:\/\/www.smau.it\/casi-di-successo\/iqrcode-di-botta-ecopackaging-semplifica-la-gestione-del-packaging-e-la-conformit-all-etichettatura-ambientale-europea?utm_source=chatgpt.com\" target=\"_new\" rel=\"noopener\" data-start=\"1993\" data-end=\"2195\">\u00c9tude de cas BOTTA EcoPackaging sur SMAU.it<\/a><\/p>\n<\/blockquote>\n<h2 data-start=\"2202\" data-end=\"2281\"><a href=\"https:\/\/i0.wp.com\/www.botta.it\/wp-content\/uploads\/2025\/10\/Award-winning-innovation-simplifying-packaging-compliance-and-driving-digital-transformation-across-Europe.jpg?ssl=1\"><img data-recalc-dims=\"1\" fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter size-full wp-image-28426\" src=\"https:\/\/i0.wp.com\/www.botta.it\/wp-content\/uploads\/2025\/10\/Award-winning-innovation-simplifying-packaging-compliance-and-driving-digital-transformation-across-Europe.jpg?resize=6912%2C3456&#038;ssl=1\" alt=\"\" width=\"6912\" height=\"3456\" srcset=\"https:\/\/i0.wp.com\/www.botta.it\/wp-content\/uploads\/2025\/10\/Award-winning-innovation-simplifying-packaging-compliance-and-driving-digital-transformation-across-Europe.jpg?w=6912&amp;ssl=1 6912w, https:\/\/i0.wp.com\/www.botta.it\/wp-content\/uploads\/2025\/10\/Award-winning-innovation-simplifying-packaging-compliance-and-driving-digital-transformation-across-Europe.jpg?resize=1024%2C512&amp;ssl=1 1024w, https:\/\/i0.wp.com\/www.botta.it\/wp-content\/uploads\/2025\/10\/Award-winning-innovation-simplifying-packaging-compliance-and-driving-digital-transformation-across-Europe.jpg?resize=150%2C75&amp;ssl=1 150w, https:\/\/i0.wp.com\/www.botta.it\/wp-content\/uploads\/2025\/10\/Award-winning-innovation-simplifying-packaging-compliance-and-driving-digital-transformation-across-Europe.jpg?resize=768%2C384&amp;ssl=1 768w, https:\/\/i0.wp.com\/www.botta.it\/wp-content\/uploads\/2025\/10\/Award-winning-innovation-simplifying-packaging-compliance-and-driving-digital-transformation-across-Europe.jpg?resize=1536%2C768&amp;ssl=1 1536w, https:\/\/i0.wp.com\/www.botta.it\/wp-content\/uploads\/2025\/10\/Award-winning-innovation-simplifying-packaging-compliance-and-driving-digital-transformation-across-Europe.jpg?resize=2048%2C1024&amp;ssl=1 2048w, https:\/\/i0.wp.com\/www.botta.it\/wp-content\/uploads\/2025\/10\/Award-winning-innovation-simplifying-packaging-compliance-and-driving-digital-transformation-across-Europe.jpg?resize=240%2C120&amp;ssl=1 240w, https:\/\/i0.wp.com\/www.botta.it\/wp-content\/uploads\/2025\/10\/Award-winning-innovation-simplifying-packaging-compliance-and-driving-digital-transformation-across-Europe.jpg?w=3000&amp;ssl=1 3000w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/a><\/h2>\n<h2 data-start=\"2202\" data-end=\"2281\"><strong data-start=\"2205\" data-end=\"2281\">Comment iQRcode\u2122 simplifie-t-il la conformit\u00e9 des emballages en Europe ?<\/strong><\/h2>\n<p data-start=\"2283\" data-end=\"2456\">Les r\u00e9glementations europ\u00e9ennes sur les emballages deviennent de plus en plus complexes.<br data-start=\"2371\" data-end=\"2374\" \/><strong data-start=\"2374\" data-end=\"2386\">iQRcode\u2122<\/strong> offre une approche <strong data-start=\"2406\" data-end=\"2441\">dynamique et connect\u00e9e au cloud<\/strong> permettant :<\/p>\n<ul data-start=\"2458\" data-end=\"2768\">\n<li data-start=\"2458\" data-end=\"2543\">\n<p data-start=\"2460\" data-end=\"2543\">La mise \u00e0 jour des informations de conformit\u00e9 en temps r\u00e9el pour chaque march\u00e9<\/p>\n<\/li>\n<li data-start=\"2544\" data-end=\"2606\">\n<p data-start=\"2546\" data-end=\"2606\">L\u2019\u00e9limination des r\u00e9impressions et des nouveaux designs<\/p>\n<\/li>\n<li data-start=\"2607\" data-end=\"2680\">\n<p data-start=\"2609\" data-end=\"2680\">L\u2019int\u00e9gration fluide avec le <strong data-start=\"2641\" data-end=\"2678\">Digital Product Passport europ\u00e9en<\/strong><\/p>\n<\/li>\n<li data-start=\"2681\" data-end=\"2768\">\n<p data-start=\"2683\" data-end=\"2768\">L\u2019acc\u00e8s \u00e0 des donn\u00e9es analytiques sur l\u2019usage et l\u2019interaction des consommateurs<\/p>\n<\/li>\n<\/ul>\n<p data-start=\"2770\" data-end=\"2887\">Gr\u00e2ce \u00e0 <strong data-start=\"2778\" data-end=\"2790\">iQRcode\u2122<\/strong>, <strong data-start=\"2792\" data-end=\"2814\">BOTTA EcoPackaging<\/strong> transforme la conformit\u00e9 r\u00e9glementaire en moteur d\u2019innovation durable.<\/p>\n<h2 data-start=\"2894\" data-end=\"3001\"><strong data-start=\"2897\" data-end=\"3001\">Pourquoi l\u2019emballage intelligent est-il essentiel \u00e0 la durabilit\u00e9 et \u00e0 la transformation num\u00e9rique ?<\/strong><\/h2>\n<p data-start=\"3003\" data-end=\"3195\">L\u2019emballage traditionnel est statique \u2014 une fois imprim\u00e9, il ne peut pas \u00e9voluer.<br data-start=\"3084\" data-end=\"3087\" \/>L\u2019<strong data-start=\"3089\" data-end=\"3114\">emballage intelligent<\/strong>, bas\u00e9 sur <strong data-start=\"3125\" data-end=\"3137\">iQRcode\u2122<\/strong>, connecte chaque produit \u00e0 un <strong data-start=\"3168\" data-end=\"3192\">\u00e9cosyst\u00e8me num\u00e9rique<\/strong>.<\/p>\n<p data-start=\"3197\" data-end=\"3210\">Avantages :<\/p>\n<ul data-start=\"3211\" data-end=\"3383\">\n<li data-start=\"3211\" data-end=\"3251\">\n<p data-start=\"3213\" data-end=\"3251\">R\u00e9duction du gaspillage de mat\u00e9riaux<\/p>\n<\/li>\n<li data-start=\"3252\" data-end=\"3297\">\n<p data-start=\"3254\" data-end=\"3297\">Centralisation num\u00e9rique de la conformit\u00e9<\/p>\n<\/li>\n<li data-start=\"3298\" data-end=\"3337\">\n<p data-start=\"3300\" data-end=\"3337\">Transparence et tra\u00e7abilit\u00e9 accrues<\/p>\n<\/li>\n<li data-start=\"3338\" data-end=\"3383\">\n<p data-start=\"3340\" data-end=\"3383\">Engagement et confiance des consommateurs<\/p>\n<\/li>\n<\/ul>\n<p data-start=\"3385\" data-end=\"3531\"><strong data-start=\"3385\" data-end=\"3407\">BOTTA EcoPackaging<\/strong> prouve qu\u2019<strong data-start=\"3418\" data-end=\"3432\">innovation<\/strong> et <strong data-start=\"3436\" data-end=\"3450\">durabilit\u00e9<\/strong> peuvent aller de pair pour cr\u00e9er un packaging plus intelligent et responsable.<\/p>\n<h2 data-start=\"3538\" data-end=\"3625\"><strong data-start=\"3541\" data-end=\"3625\">Quelles sont les prochaines \u00e9tapes pour BOTTA EcoPackaging apr\u00e8s le SMAU Award ?<\/strong><\/h2>\n<p data-start=\"3627\" data-end=\"3869\">Ce prix confirme la position de <strong data-start=\"3659\" data-end=\"3681\">BOTTA EcoPackaging<\/strong> comme acteur cl\u00e9 de l\u2019innovation durable.<br data-start=\"3723\" data-end=\"3726\" \/>L\u2019entreprise continue de d\u00e9velopper des solutions alliant <strong data-start=\"3784\" data-end=\"3812\">technologie intelligente<\/strong>, <strong data-start=\"3814\" data-end=\"3839\">mat\u00e9riaux \u00e9cologiques<\/strong> et <strong data-start=\"3843\" data-end=\"3866\">design d\u2019excellence<\/strong>.<\/p>\n<blockquote data-start=\"3871\" data-end=\"4010\">\n<p data-start=\"3873\" data-end=\"4010\">\u00ab Notre mission est de rendre l\u2019emballage intelligent, durable et conforme,\u00bb \u2014 L\u2019\u00e9quipe BOTTA EcoPackaging<\/p>\n<\/blockquote>\n<p style=\"text-align: center;\" data-start=\"4475\" data-end=\"4562\"><strong>En savoir plus sur <a class=\"decorated-link cursor-pointer\" target=\"_new\" rel=\"noopener\" data-start=\"4494\" data-end=\"4560\">iQRcode\u2122 Smart Labeling Technology<\/a><\/strong><\/p>\n<p style=\"text-align: center;\" data-start=\"4565\" data-end=\"4640\"><strong>D\u00e9couvrir notre <a class=\"decorated-link cursor-pointer\" target=\"_new\" rel=\"noopener\" data-start=\"4581\" data-end=\"4638\">Innovation Durable<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>BOTTA EcoPackaging a re\u00e7u le SMAU Innovation Award 2025 pour sa technologie iQRcode\u2122, une solution num\u00e9rique r\u00e9volutionnaire qui simplifie la gestion des emballages et renforce la durabilit\u00e9 \u00e0 l\u2019\u00e9chelle europ\u00e9enne. Qu\u2019est-ce que le SMAU Innovation Award et pourquoi est-il important ? Le SMAU Innovation Award est l\u2019un des prix les plus prestigieux en Italie, r\u00e9compensant &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/www.botta.it\/fr\/press-and-releases\/botta-ecopackaging-smau-award-iqrcode-smart-sustainable-packaging\/\"> <span class=\"screen-reader-text\">BOTTA EcoPackaging remporte le SMAU Innovation Award 2025 pour iQRcode\u2122 : la r\u00e9volution de l\u2019emballage intelligent et durable<\/span> Lire la Suite \u00bb<\/a><\/p>\n","protected":false},"author":11,"featured_media":28422,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"site-sidebar-layout":"default","site-content-layout":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","footnotes":""},"categories":[1334,1333],"tags":[],"class_list":["post-28433","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-fr","category-press-and-releases"],"aioseo_notices":[],"yoast_head":"<!-- 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