{"id":21615,"date":"2021-03-19T11:59:40","date_gmt":"2021-03-19T10:59:40","guid":{"rendered":"https:\/\/www.botta.it\/?p=21615"},"modified":"2023-11-29T12:02:11","modified_gmt":"2023-11-29T11:02:11","slug":"la-durabilite-est-comme-une-marque-botta-ecopackaging-sur-milano-finanza","status":"publish","type":"post","link":"https:\/\/www.botta.it\/fr\/press-and-releases\/la-durabilite-est-comme-une-marque-botta-ecopackaging-sur-milano-finanza\/","title":{"rendered":"La Durabilit\u00e9 Est Comme Une Marque : BOTTA ECOPACKAGING sur MILANO FINANZA"},"content":{"rendered":"

Le consommateur change, il devient de plus en plus protagoniste (ou prosommateur), attentif aux valeurs qui englobent la marque et le produit et veut \u00eatre impliqu\u00e9 \u00e9galement dans l’emballage. Les ventes de produits qui int\u00e8grent le crit\u00e8re de durabilit\u00e9 augmentent, et la durabilit\u00e9 de l’emballage p\u00e8se autant que la qualit\u00e9 du produit. 23 % des consommateurs lisent l’emballage du produit pour savoir o\u00f9 il doit \u00eatre recycl\u00e9. C’est pourquoi les entreprises tentent de mettre en \u0153uvre un changement dans leur cha\u00eene d’approvisionnement, en adoptant de nouvelles solutions d\u00e9riv\u00e9es du nouveau paradigme du march\u00e9 bas\u00e9 sur la durabilit\u00e9 et l’\u00e9conomie circulaire.<\/p>\n

Sur la base de ces pr\u00e9misses, BOTTA EcoPackaging<\/strong> a particip\u00e9 au MMF2021<\/a> pour apporter son expertise en mati\u00e8re d’emballage durable<\/a>, repr\u00e9sent\u00e9e par la vice-pr\u00e9sidente Lara Botta<\/a> qui est intervenue lors de l’atelier consacr\u00e9 \u00e0 la durabilit\u00e9 et \u00e0 l’\u00e9conomie circulaire<\/a>.<\/p>\n

Milano Finanza<\/a> a consacr\u00e9 un article \u00e0 cette intervention.<\/p>\n

\"\"<\/p>\n

Chez BOTTA EcoPackaging<\/strong>, notre mission est d’aider les marques \u00e0 trouver l’emballage qui convient le mieux \u00e0 leur produit, mais aussi \u00e0 leurs objectifs de d\u00e9veloppement durable, et qui est conforme aux exigences du march\u00e9 et des consommateurs.<\/p>\n

Le march\u00e9 de l’emballage durable conna\u00eet une nouvelle tendance, en constante expansion, que BOTTA EcoPackaging<\/strong> a r\u00e9ussi \u00e0 capter. Il s’agit de d\u00e9finir une durabilit\u00e9 d’entreprise globale qui prenne en compte l’ensemble de la cha\u00eene d’approvisionnement : du produit \u00e0 l’emballage qui le recouvre, en int\u00e9grant les valeurs de la marque et la mission de l’entreprise.<\/p>\n

La durabilit\u00e9, qui est d\u00e9sormais un sujet prioritaire pour toutes les entreprises, joue un r\u00f4le fondamental chez BOTTA EcoPackaging<\/strong>. Notre objectif est de cr\u00e9er des emballages sur mesure, mais pas seulement, qui vont au-del\u00e0 de l’emballage qui transporte un produit et deviennent eux-m\u00eames une reconnaissance de l’entreprise et de la marque, ce qui t\u00e9moigne d’un engagement constant en faveur de la durabilit\u00e9.<\/p>\n

Pour lire l’int\u00e9gralit\u00e9 du discours de Lara Botta, cliquez ici<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

Le consommateur change, il devient de plus en plus protagoniste (ou prosommateur), attentif aux valeurs qui englobent la marque et le produit et veut \u00eatre impliqu\u00e9 \u00e9galement dans l’emballage. Les ventes de produits qui int\u00e8grent le crit\u00e8re de durabilit\u00e9 augmentent, et la durabilit\u00e9 de l’emballage p\u00e8se autant que la qualit\u00e9 du produit. 23 % des …<\/p>\n

La Durabilit\u00e9 Est Comme Une Marque : BOTTA ECOPACKAGING sur MILANO FINANZA<\/span> Lire la Suite \u00bb<\/a><\/p>\n","protected":false},"author":19,"featured_media":11891,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"site-sidebar-layout":"default","site-content-layout":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","footnotes":""},"categories":[1333,4263],"tags":[],"aioseo_notices":[],"yoast_head":"\nBOTTA PACKAGING \u00bb eco-packaging solutions - La Durabilit\u00e9 Est Comme Une Marque : BOTTA ECOPACKAGING sur MILANO FINANZA<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.botta.it\/fr\/press-and-releases\/la-durabilite-est-comme-une-marque-botta-ecopackaging-sur-milano-finanza\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"La Durabilit\u00e9 Est Comme Une Marque : BOTTA ECOPACKAGING sur MILANO FINANZA\" \/>\n<meta property=\"og:description\" content=\"Le consommateur change, il devient de plus en plus protagoniste (ou prosommateur), attentif aux valeurs qui englobent la marque et le produit et veut \u00eatre impliqu\u00e9 \u00e9galement dans l’emballage. 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