{"id":30009,"date":"2026-04-14T10:48:38","date_gmt":"2026-04-14T08:48:38","guid":{"rendered":"https:\/\/www.botta.it\/?p=30009"},"modified":"2026-04-14T10:57:38","modified_gmt":"2026-04-14T08:57:38","slug":"botta-ecopackaging-fosters-sustainable-packaging-solutions-for-retail-ecosystem-at-sustainablesolutionsmatch-2026","status":"publish","type":"post","link":"https:\/\/www.botta.it\/en\/news-en-2\/botta-ecopackaging-fosters-sustainable-packaging-solutions-for-retail-ecosystem-at-sustainablesolutionsmatch-2026\/","title":{"rendered":"BOTTA EcoPackaging Fosters Sustainable Packaging Solutions for Retail Ecosystem at SustainableSolutionsMatch 2026"},"content":{"rendered":"<p>On 19 March 2026, <a href=\"https:\/\/www.botta.it\/en\/\">BOTTA EcoPackaging<\/a> participated in <a href=\"https:\/\/www.b2match.com\/e\/sustainablesolutionsmatch2026\">SustainableSolutionsMatch 2026<\/a>, a leading European initiative dedicated to fostering collaboration, innovation and knowledge with partners who share the same ambition: building a more sustainable and circular economy.<\/p>\n<p>This edition featured a dedicated pitching session in which Lara Botta, BOTTA EcoPackaging\u2019s VP, offered a well-defined view of the retail sector\u2019s current challenges and the sustainable packaging solutions opportunities to drive the transition towards responsible and efficient alternatives.<\/p>\n<p>&nbsp;<\/p>\n<h4>About SustainableSolutionsMatch 2026<\/h4>\n<p>SustainableSolutionsMatch 2026 is an online event organized by <a href=\"https:\/\/een.ec.europa.eu\/\">Enterprise Europe Network<\/a> and <a href=\"https:\/\/up2circ.eu\/\">Up2Circ<\/a> with the support of the <a href=\"https:\/\/commission.europa.eu\/index_en\">European Commission<\/a>, that combines thematic pitching sessions and B2B meetings. It is the first cross-sectoral virtual event empowering European businesses on their path to a sustainable and circular economy.<\/p>\n<p>After the successful first edition in 2025, <a href=\"https:\/\/www.b2match.com\/e\/sustainablesolutionsmatch2026\">SustainableSolutionsMatch<\/a> once again organized online pitching sessions to discover concrete, ready-to-apply innovations from across Europe. For businesses, R&amp;D institutions, municipalities and other institutions across Europe, the event provided a valuable platform to:<\/p>\n<ul>\n<li>address sustainability challenges with practical, scalable ideas<\/li>\n<li>build strategic partnerships across retail industries<\/li>\n<li>gain knowledge from keynote speakers and sector experts<\/li>\n<li>discover new approaches and technologies shaping future of packaging and circular economy<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h4>Botta\u2019s Presence and Contribution to Sustainable Packaging in the Retail Sector<\/h4>\n<p>During the \u201c<a href=\"https:\/\/www.b2match.com\/e\/sustainablesolutionsmatch2026\/sessions\/c2Vzc2lvbjoyMDY2OTY=\">Sustainable Packaging Solutions for Retail Ecosystem<\/a>\u201d pitching session, Lara Botta, VP of <a href=\"https:\/\/www.botta.it\/en\/\">BOTTA EcoPackaging<\/a>, presented a comprehensive overview of current retail industry challenges alongside opportunities to advance sustainable and efficient packaging solutions.<\/p>\n<p>With over 78 years of expertise in paper-based packaging, BOTTA EcoPackaging continues to support businesses through:<\/p>\n<ul>\n<li>certified materials (FSC and Aticelca)<\/li>\n<li>reusable designs to reduce packaging waste<\/li>\n<li>consultancy services on eco-labelling and regulatory compliance (e.g. PPWR)<\/li>\n<li>operative solutions for companies, such as simplified <a href=\"https:\/\/www.botta.it\/en\/lca-calculator\/\">LCA<\/a> and tools to optimize logistics and material use<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><img data-recalc-dims=\"1\" fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-full wp-image-30011\" src=\"https:\/\/i0.wp.com\/www.botta.it\/wp-content\/uploads\/2026\/04\/sustainablesolutionsmatch-in-text-image-1.png?resize=2560%2C1440&#038;ssl=1\" alt=\"\" width=\"2560\" height=\"1440\" srcset=\"https:\/\/i0.wp.com\/www.botta.it\/wp-content\/uploads\/2026\/04\/sustainablesolutionsmatch-in-text-image-1.png?w=2560&amp;ssl=1 2560w, https:\/\/i0.wp.com\/www.botta.it\/wp-content\/uploads\/2026\/04\/sustainablesolutionsmatch-in-text-image-1.png?resize=1024%2C576&amp;ssl=1 1024w, https:\/\/i0.wp.com\/www.botta.it\/wp-content\/uploads\/2026\/04\/sustainablesolutionsmatch-in-text-image-1.png?resize=150%2C84&amp;ssl=1 150w, https:\/\/i0.wp.com\/www.botta.it\/wp-content\/uploads\/2026\/04\/sustainablesolutionsmatch-in-text-image-1.png?resize=768%2C432&amp;ssl=1 768w, https:\/\/i0.wp.com\/www.botta.it\/wp-content\/uploads\/2026\/04\/sustainablesolutionsmatch-in-text-image-1.png?resize=1536%2C864&amp;ssl=1 1536w, https:\/\/i0.wp.com\/www.botta.it\/wp-content\/uploads\/2026\/04\/sustainablesolutionsmatch-in-text-image-1.png?resize=2048%2C1152&amp;ssl=1 2048w, https:\/\/i0.wp.com\/www.botta.it\/wp-content\/uploads\/2026\/04\/sustainablesolutionsmatch-in-text-image-1.png?resize=240%2C135&amp;ssl=1 240w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/p>\n<p>&nbsp;<\/p>\n<h4>What Issues Are Affecting the Retail Packaging Industry?<\/h4>\n<p>In recent years, sustainability consciousness and awareness have grown exponentially due to new regulations such as the <a href=\"https:\/\/eur-lex.europa.eu\/eli\/reg\/2025\/40\/oj\/eng\">PPWR<\/a>. Today, the retail and e-commerce industries are facing increasing pressure to reduce environmental impact while maintaining efficiency and cost-effectiveness.<\/p>\n<p>During the session, Lara Botta highlighted three main challenges for retail packaging and e-commerce sectors:<\/p>\n<p><strong>1) Excessive padding <\/strong><\/p>\n<p>Soft goods like textiles are often shipped in packaging designed for fragile products resulting in too much padding, too much volume and too much air transported, which creates:<\/p>\n<ul>\n<li>increased shipping costs<\/li>\n<li>higher material consumption<\/li>\n<li>inefficient space utilization<\/li>\n<li>poor recyclability<\/li>\n<\/ul>\n<p><strong>2) Unnecessary plastic waste <\/strong><\/p>\n<p>Single-use plastic strapping and securing materials are still widely used in retail logistics, resulting in:<\/p>\n<ul>\n<li>unnecessary plastic in retail handling and disposal<\/li>\n<li>misalignment with sustainability goals<\/li>\n<li>higher waste management cost and complexity<\/li>\n<\/ul>\n<p><strong>3) Excess adhesive consumption <\/strong><\/p>\n<p>Double biadhesive is applied systematically, even when most retail shipments are never returned and most returns don\u2019t require resealing, contributing to:<\/p>\n<ul>\n<li>slower packaging processes<\/li>\n<li>increased waste per shipment<\/li>\n<li>higher material costs without added value<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h4>BOTTA EcoPackaging\u2019s Innovative Sustainable Packaging Solutions for Retail Ecosystem<\/h4>\n<p>To address these challenges, BOTTA EcoPackaging develops <a href=\"https:\/\/www.botta.it\/en\/eco-packaging\/\">eco-friendly packaging solutions<\/a> designed to optimize performance while reducing environmental impact in the retail and e-commerce sector:<\/p>\n<p><strong>1) <\/strong><a href=\"https:\/\/www.botta.it\/en\/eco-packaging\/eco-envelopes-bags\/corrugated-paper-padded-envelopes\/\"><strong>Corrugated Paper Padded Envelope<\/strong><\/a><\/p>\n<p>Fully recyclable paper padded envelope that reduces CO\u2082 emissions and eliminates unnecessary plastic cushioning, proving to be an ideal solution to issues affecting the retail ecosystem.<\/p>\n<p><strong>2) <\/strong><a href=\"https:\/\/www.botta.it\/en\/eco-packaging\/eco-palletisation-accessories\/eco-paper-strapping\/\"><strong>Eco-Paper Strapping<\/strong><\/a><\/p>\n<p>Recyclable kraft paper alternative to classic plastic strapping, which combines strength, efficiency, and sustainability to ensure constant protection during retail logistic procedures.<\/p>\n<p><strong>3) <\/strong><a href=\"https:\/\/www.botta.it\/en\/products\/eco-packaging\/eco-closures-and-sealing\/eco-lock-cardboard-box\/\"><strong>Eco-Lock Cardboard Box<\/strong><\/a><\/p>\n<p>Patented self-locking packaging solution that eliminates the need for excessive adhesives while ensuring product protection during transit.<\/p>\n<p>These environmentally friendly solutions are particularly suited for e-commerce and omnichannel businesses, fashion and textile brands and packaging SMEs serving retail and logistics sectors.<\/p>\n<p>&nbsp;<\/p>\n<h4>Shaping the Future of Sustainable Packaging<\/h4>\n<p>Events like <a href=\"https:\/\/www.b2match.com\/e\/sustainablesolutionsmatch2026\">SustainableSolutionsMatch 2026<\/a> play a crucial role in accelerating the transition towards more responsible business practices. They create valuable opportunities to collaborate, exchange ideas and showcase tangible innovations that can reshape the retail ecosystem.<\/p>\n<p>Lara Botta\u2019s participation reflects <a href=\"https:\/\/www.botta.it\/en\/\">BOTTA EcoPackaging<\/a>\u2019s ongoing commitment to developing sustainable packaging solutions that combine smart design with environmentally conscious materials.<\/p>\n<p>For further information on sustainable packaging solutions, visit the dedicated <a href=\"https:\/\/www.botta.it\/en\/eco-packaging\/\">EcoPackaging<\/a> page and discover how BOTTA EcoPackaging can support your future packaging initiatives.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>On 19 March 2026, BOTTA EcoPackaging participated in SustainableSolutionsMatch 2026, a leading European initiative dedicated to fostering collaboration, innovation and knowledge with partners who share the same ambition: building a more sustainable and circular economy. This edition featured a dedicated pitching session in which Lara Botta, BOTTA EcoPackaging\u2019s VP, offered a well-defined view of the &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/www.botta.it\/en\/news-en-2\/botta-ecopackaging-fosters-sustainable-packaging-solutions-for-retail-ecosystem-at-sustainablesolutionsmatch-2026\/\"> <span class=\"screen-reader-text\">BOTTA EcoPackaging Fosters Sustainable Packaging Solutions for Retail Ecosystem at SustainableSolutionsMatch 2026<\/span> Read More &raquo;<\/a><\/p>\n","protected":false},"author":4,"featured_media":30005,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"site-sidebar-layout":"default","site-content-layout":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","footnotes":""},"categories":[1331],"tags":[],"class_list":["post-30009","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-en-2"],"aioseo_notices":[],"yoast_head":"<!-- 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