{"id":26587,"date":"2025-03-12T10:34:31","date_gmt":"2025-03-12T09:34:31","guid":{"rendered":"https:\/\/www.botta.it\/?p=26587"},"modified":"2025-03-12T10:36:26","modified_gmt":"2025-03-12T09:36:26","slug":"iqrcode-di-botta-ecopackaging-su-wired","status":"publish","type":"post","link":"https:\/\/www.botta.it\/de\/presseschau\/iqrcode-di-botta-ecopackaging-su-wired\/","title":{"rendered":"BOTTA ECOPACKAGING\u2019S IQRcode\u2122 IN WIRED: DIE ZUKUNFT DER INTELLIGENTEN VERPACKUNG"},"content":{"rendered":"<p><a href=\"https:\/\/www.botta.it\/de\/\"><span style=\"font-weight: 400;\">BOTTA EcoPackaging<\/span><\/a><span style=\"font-weight: 400;\"> wurde in <\/span><a href=\"https:\/\/www.wired.it\/\"><span style=\"font-weight: 400;\">WIRED <\/span><\/a><span style=\"font-weight: 400;\">f\u00fcr seine innovative intelligente Verpackungstechnologie iQRcode\u2122 vorgestellt.<\/span><\/p>\n<h4><b>Was ist iQRcode\u2122?<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">iQRcode\u2122 ist ein intelligentes QR-Code-System, das den Prozess der Erstellung von Umweltetiketten erleichtert.<\/span><\/p>\n<h4><b>Warum ist iQRcode\u2122 eine intelligente Verpackungsl\u00f6sung?<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">Durch die Implementierung dynamischer digitaler Informationen direkt in die Verpackung passt sich iQRcode\u2122 automatisch an die unterschiedlichen gesetzlichen Anforderungen weltweit an. Dies macht mehrere Verpackungsversionen \u00fcberfl\u00fcssig, optimiert Ressourcen und reduziert Abfall erheblich.<\/span><\/p>\n<h3><img decoding=\"async\" class=\"alignnone size-full wp-image-26571\" src=\"https:\/\/www.botta.it\/wp-content\/uploads\/2025\/03\/iQRcode-press-release-BOTTA-EcoPackaging.jpg\" alt=\"IQRcode\u2122 \u2013 DIE ZUKUNFT DER INTELLIGENTEN VERPACKUNG\" width=\"1860\" height=\"1157\" srcset=\"https:\/\/www.botta.it\/wp-content\/uploads\/2025\/03\/iQRcode-press-release-BOTTA-EcoPackaging.jpg 1860w, https:\/\/www.botta.it\/wp-content\/uploads\/2025\/03\/iQRcode-press-release-BOTTA-EcoPackaging-1024x637.jpg 1024w, https:\/\/www.botta.it\/wp-content\/uploads\/2025\/03\/iQRcode-press-release-BOTTA-EcoPackaging-150x93.jpg 150w, https:\/\/www.botta.it\/wp-content\/uploads\/2025\/03\/iQRcode-press-release-BOTTA-EcoPackaging-768x478.jpg 768w, https:\/\/www.botta.it\/wp-content\/uploads\/2025\/03\/iQRcode-press-release-BOTTA-EcoPackaging-1536x955.jpg 1536w, https:\/\/www.botta.it\/wp-content\/uploads\/2025\/03\/iQRcode-press-release-BOTTA-EcoPackaging-240x149.jpg 240w\" sizes=\"(max-width: 1860px) 100vw, 1860px\" \/><\/h3>\n<p>&nbsp;<\/p>\n<h4><b>Welche Vorteile bietet iQRcode\u2122?<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h5><b>Automatische Einhaltung gesetzlicher Vorschriften:<\/b><span style=\"font-weight: 400;\"> Das System wird in Echtzeit aktualisiert, um die neuesten Umweltvorschriften in jedem europ\u00e4ischen Land zu ber\u00fccksichtigen.<\/span><\/h5>\n<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h5><b>Optimiertes Verpackungsdesign:<\/b><span style=\"font-weight: 400;\"> Der Bedarf an \u00fcberm\u00e4\u00dfigem Druck von Informationen entf\u00e4llt, wodurch mehr Platz f\u00fcr Branding und Produktdetails bleibt.<\/span><\/h5>\n<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h5><b>Verbesserte Kundenbindung:<\/b><span style=\"font-weight: 400;\"> Verbraucher erhalten detaillierte Produktinformationen, einschlie\u00dflich Recycling- und Entsorgungsanweisungen, was Transparenz und Vertrauen in Unternehmen f\u00f6rdert.<\/span><\/h5>\n<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h5><b>Nachhaltigkeit im gro\u00dfen Ma\u00dfstab:<\/b><span style=\"font-weight: 400;\"> Unternehmen k\u00f6nnen ihre Nachhaltigkeitsziele erreichen, ohne die Einhaltung gesetzlicher Vorschriften oder die Bereitstellung von Verbraucherinformationen zu gef\u00e4hrden.<\/span><\/h5>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">W\u00e4hrend Unternehmen weltweit nach den besten Alternativen zu Einwegplastik suchen, setzt sich BOTTA EcoPackaging daf\u00fcr ein, innovative L\u00f6sungen bereitzustellen \u2013 darunter FSC-zertifizierte, recycelbare und biologisch abbaubare Verpackungsmaterialien sowie nun auch ein intelligentes Verpackungssystem.<\/span><\/p>\n<h4><b>Die iQRcode\u2122- Innovation von BOTTA EcoPackaging in WIRED<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">WIRED ist ein Magazin und eine Online-Plattform f\u00fcr Technologie, Innovation, Wissenschaft, Wirtschaft und digitale Kultur. Es gilt als Referenz f\u00fcr all jene, die die Trends der Zukunft verstehen m\u00f6chten \u2013 von K\u00fcnstlicher Intelligenz \u00fcber Design, Cybersicherheit bis hin zu digitalem Marketing. Lesen Sie den vollst\u00e4ndigen Artikel auf WIRED <\/span><a href=\"https:\/\/www.wired.it\/article\/etichetta-ambientale-botta-eco-packaging\/\"><span style=\"font-weight: 400;\">hier<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Branchenexperten heben die Vision von BOTTA EcoPackaging f\u00fcr nachhaltige Verpackungsinnovationen hervor. Lesen Sie mehr in unserer Presseschau: <\/span><a href=\"https:\/\/www.botta.it\/rassegna-stampa\/botta-ecopackaging-corriere-della-sera-iqrcode\/\"><span style=\"font-weight: 400;\">Corriere della Sera<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/www.botta.it\/news\/assolombarda-forum-2024\/\"><span style=\"font-weight: 400;\">Largo Consumo<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/www.botta.it\/news\/food-magazine-2024\/\"><span style=\"font-weight: 400;\">Food Magazine<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/www.botta.it\/news\/iqrcode-italiaoggi\/\"><span style=\"font-weight: 400;\">ItaliaOggi<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/spnews.com\/botta-launches\/\"><span style=\"font-weight: 400;\">Sustainable Packaging News<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/www.pffc-online.com\/news\/18063-botta-ecopackaging-launches-i-rcode-the-intelligent-solution-for-eu-environmental-labeling-and-beyond\"><span style=\"font-weight: 400;\">Paper, Film &amp; Foil Converter<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/technoretail.it\/news\/iqrcode-automatizza-letichettatura-ambientale-ue-dei-prodotti.html\"><span style=\"font-weight: 400;\">Technoretail<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/www.packaging-labelling.com\/interviews\/lara-botta\"><span style=\"font-weight: 400;\">Packaging and Labelling<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Sind Sie bereit, Ihre Verpackungserfahrung zu revolutionieren? Entdecken Sie, wie iQRcode\u2122 funktioniert: <\/span><a href=\"https:\/\/www.botta.it\/en\/iqrcode\/\"><span style=\"font-weight: 400;\">iqrcode-smart-packaging-botta<\/span><\/a><span style=\"font-weight: 400;\">. Erkunden Sie unsere intelligenten Verpackungsl\u00f6sungen <\/span><a href=\"https:\/\/www.botta.it\/de\/eco-packaging\/\"><span style=\"font-weight: 400;\">hier<\/span><\/a><span style=\"font-weight: 400;\">. Kontaktieren Sie uns noch heute unter <\/span><a href=\"mailto:ecopack@botta.it\"><span style=\"font-weight: 400;\">ecopack@botta.it<\/span><\/a><span style=\"font-weight: 400;\"> und erfahren Sie, wie Sie Ihre umweltfreundlichen Verpackungsl\u00f6sungen mit uns verbessern k\u00f6nnen!<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>BOTTA EcoPackaging wurde in WIRED f\u00fcr seine innovative intelligente Verpackungstechnologie iQRcode\u2122 vorgestellt. Was ist iQRcode\u2122? iQRcode\u2122 ist ein intelligentes QR-Code-System, das den Prozess der Erstellung von Umweltetiketten erleichtert. Warum ist iQRcode\u2122 eine intelligente Verpackungsl\u00f6sung? Durch die Implementierung dynamischer digitaler Informationen direkt in die Verpackung passt sich iQRcode\u2122 automatisch an die unterschiedlichen gesetzlichen Anforderungen weltweit an. &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/www.botta.it\/de\/presseschau\/iqrcode-di-botta-ecopackaging-su-wired\/\"> <span class=\"screen-reader-text\">BOTTA ECOPACKAGING\u2019S IQRcode\u2122 IN WIRED: DIE ZUKUNFT DER INTELLIGENTEN VERPACKUNG<\/span> Mehr lesen \u00bb<\/a><\/p>\n","protected":false},"author":17,"featured_media":26575,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"site-sidebar-layout":"default","site-content-layout":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","footnotes":""},"categories":[1336],"tags":[],"aioseo_notices":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v19.2.1 (Yoast SEO v21.9.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>BOTTA PACKAGING \u00bb eco-packaging solutions - BOTTA ECOPACKAGING\u2019S IQRcode\u2122 IN WIRED: DIE ZUKUNFT DER INTELLIGENTEN VERPACKUNG<\/title>\n<meta name=\"description\" content=\"BOTTA EcoPackaging\u2019s iQRcode\u2122 revolutioniert umweltfreundliche Verpackungen. Erfahren Sie, wie dieses intelligente Verpackungssystem Abfall reduziert.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.botta.it\/de\/presseschau\/iqrcode-di-botta-ecopackaging-su-wired\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BOTTA ECOPACKAGING\u2019S IQRcode\u2122 IN WIRED: DIE ZUKUNFT DER INTELLIGENTEN VERPACKUNG\" \/>\n<meta property=\"og:description\" content=\"BOTTA EcoPackaging\u2019s iQRcode\u2122 revolutioniert umweltfreundliche Verpackungen. Erfahren Sie, wie dieses intelligente Verpackungssystem Abfall reduziert.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.botta.it\/de\/presseschau\/iqrcode-di-botta-ecopackaging-su-wired\/\" \/>\n<meta property=\"og:site_name\" content=\"BOTTA PACKAGING \u00bb eco-packaging solutions\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/bottapackaging\/\" \/>\n<meta property=\"article:published_time\" content=\"2025-03-12T09:34:31+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-03-12T09:36:26+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.botta.it\/wp-content\/uploads\/2025\/03\/BOTTA-EcoPackagings-iQRcode\u2122-Innovation-Featured-in-WIRED.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1080\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Yassine Ayadi\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@botta_box\" \/>\n<meta name=\"twitter:site\" content=\"@botta_box\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.botta.it\/de\/presseschau\/iqrcode-di-botta-ecopackaging-su-wired\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.botta.it\/de\/presseschau\/iqrcode-di-botta-ecopackaging-su-wired\/\"},\"author\":{\"name\":\"Yassine Ayadi\",\"@id\":\"https:\/\/www.botta.it\/#\/schema\/person\/451ed9daa74f0f8e4ee56b1e6e63ca12\"},\"headline\":\"BOTTA ECOPACKAGING\u2019S IQRcode\u2122 IN WIRED: DIE ZUKUNFT DER INTELLIGENTEN VERPACKUNG\",\"datePublished\":\"2025-03-12T09:34:31+00:00\",\"dateModified\":\"2025-03-12T09:36:26+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.botta.it\/de\/presseschau\/iqrcode-di-botta-ecopackaging-su-wired\/\"},\"wordCount\":350,\"publisher\":{\"@id\":\"https:\/\/www.botta.it\/#organization\"},\"articleSection\":[\"Presseschau\"],\"inLanguage\":\"de\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.botta.it\/de\/presseschau\/iqrcode-di-botta-ecopackaging-su-wired\/\",\"url\":\"https:\/\/www.botta.it\/de\/presseschau\/iqrcode-di-botta-ecopackaging-su-wired\/\",\"name\":\"BOTTA PACKAGING \u00bb eco-packaging solutions - BOTTA ECOPACKAGING\u2019S IQRcode\u2122 IN WIRED: DIE ZUKUNFT DER INTELLIGENTEN VERPACKUNG\",\"isPartOf\":{\"@id\":\"https:\/\/www.botta.it\/#website\"},\"datePublished\":\"2025-03-12T09:34:31+00:00\",\"dateModified\":\"2025-03-12T09:36:26+00:00\",\"description\":\"BOTTA EcoPackaging\u2019s iQRcode\u2122 revolutioniert umweltfreundliche Verpackungen. 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